Thursday, August 07, 2008

up "scale"


Clearly, Up "Scale" means for heavy people. Thanks Chris and girlfriend.

7 comments:

DjFarenheit said...

it prolly has to do with fishes or something so the quotes could make 'sense' here, from a marketing perspective

Simon Pennon said...

I think fish is the correct answer. But it's still stupid.

skatej said...

Found you through Cake Wrecks. This is amazing! A woman from my church places quotation marks for emphasis in her emails, saying things like "we 'really' care about this" and "I 'truly' believe she will be healed". It just makes things look like she's writing sarcasm...

Rachel said...

I'm pretty sure that the combination of "scale" and splash mean it's going to be a fish store of some sort. I think it's a cute play on words.

l'hypocondriaque said...

bethany's comments make what would otherwise just be tacky suddenly hilarious.

Anonymous said...

Maybe they are trying to draw attention to the fact that they sell high end lizards? (thus the "scale"?)

Quintopia said...

A fish theme is definitely the answer. The quotes indicate a bad pun, which is furthered by the "making a splash" remark.